Burn, Donate or Sell? Adidas CEO Navigates $1.3 Billion in Yeezy Shoes – Footwear News
Sneaker Boutique Won't Sell adidas Yeezy 350 Boost To You If You Can't Fit In Them • KicksOnFire.com
Sneaker Politics
The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity